The Power & Impact of Product Marketing

A talk by Tamara Grominsky
VP, Strategic Growth, Unbounce

20 November 2020, 06:45 PM

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About this talk

Should Product Marketing sit in Product or Marketing? Do they deliver on business inputs or outputs? Does a Product Marketer have a communications degree, or an MBA? The answers to these questions are critical to defining the value a Product Marketing team can deliver to a business. In her talk, Tamara Grominsky will demonstrate how defining the right mandate can transform your Product Marketing team into your company’s best growth strategists and build alignment and impact across the organization.

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